Rival Creative

Seal : WHAT The FUN EARLY ACCESS Campaign

Seal: WHAT the FUN is an omniverse multiplayer party royale game that allows up to 20 players to enjoy a variety of quick matches in just 10 minutes. This game genre is very interesting and promising, particularly popular in Indonesia. The game has recently launched its EARLY ACCESS to the public and is now available for purchase on Steam.

Challenge & Solution

As an IP known for its MMORPG genre, this game represents uncharted territory for capturing both old and new fanbases. Our team's content strategy focuses on leveraging a strong lineup of influencers to reach a mix of PC gamers familiar with Seal Online and those newly introduced to the IP.

Final Result

The influencer marketing campaign achieved 2.1 million impressions and generated over 630,000 views.

Category:

Marketing Campaign

Service:

PR Distribution, Media Buying, Influencer Marketing

Client:

Seal: WHAT The FUN

Date:

2024

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