Rival Creative

EGGY PARTY Video Production

Eggy Party is a popular mobile party game developed by NetEase Games. Its cute and colorful characters and universe are its main unique selling points in the market. To connect with the local audience in Indonesia, the developers are seeking a storytelling idea that resonates with the country’s culture and will be well-received by the general public.

Challenge & Solution

The game's branding aims to utilize a hyper-localized content approach to appeal to its country-specific player base. We have crafted a script and storyline that integrates local themes known in Indonesia (such as traffic jams), showcasing how these situations align with what the game offers to its audience.

Category:

Branding Consultation

Software:

Video Production

Client:

Eggy Party

Date:

2023

Our expert team would love to listen to your story of Branding and Marketing Vision !!

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Jakarta, Indonesia
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robby@rivalcreative.co.id